CommerceBolt

Selling Digital Gift Cards & Prepaid Vouchers on Shopify

Digital gift cards and prepaid vouchers are more than just holiday season favorites — they’re powerful year-round revenue drivers. Shopify provides several built-in and app-powered tools to help you build a modern gifting and prepaid model.

Here’s how to do it:

1. Use Shopify’s Native Gift Card Feature

Shopify (on all paid plans) includes gift card functionality:

  • Create $10, $25, $50, or custom value cards
  • Send instantly via email to the recipient
  • Customize with branded designs and messaging

No extra app required!

2. Enhance Gifting with Paid Apps

For advanced features:

  • Rise.ai (Paid) — Loyalty + gift card automation, store credit, referrals
  • Giftkart — Schedule gift card delivery, bulk corporate gifting
  • Govalo — Upsell gift cards when products are out of stock

3. Custom Vouchers for Services or Digital Goods

Use:

  • SendOwl or Sky Pilot to send downloadable voucher files
  • Bundle a voucher with a physical product (e.g., gift box + service code)

4. Integrate Gift Cards with Subscription or Wallet Systems

Allow:

  • Redeeming gift cards against subscriptions (via Appstle, Recharge)
  • Auto-credit to digital wallet accounts for recurring use

5. Promote Gift Cards Effectively

Add:

  • Gift card banner on homepage
  • “Send as Gift” button on product pages (via Giftship or Gift Box)
  • Reminder emails before birthdays, anniversaries using Klaviyo

6. Enable International Gifting

Make sure:

  • Multi-currency gift cards are supported
  • Localized email templates for gift delivery

Final Thoughts

Gift cards and prepaid vouchers offer flexibility, instant gratification, and higher average order values. Whether for retail, services, or digital goods — Shopify handles it all.

Want to launch a gifting module or prepaid service portal? CommerceBolt is ready to help.

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